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EcoDrive

Duration: 01.01.2018 - 31.12.2022
Total funding volume: not published due to contractual conditions
Funding volume of the university: not published due to contract conditions
Funded by: Cottbus Chamber of Industry and Commerce, several automotive companies, telematics companies and logistics companies

The transportation sector accounts for approximately 25% of the Greenhouse Gas emissions. Minimizing fuel consumption is one of the main goals of climate actions. For logistic companies, minimizing fuel consumption has the beneficial side effect of lowering variable costs. Even though social and firm goals are aligned, many firms fail to bring down fuel consumption. One of the main reasons is the driving behavior of truck drivers.

In this project, we combine insights from behavioral science & technology and improve feedback mechanisms for truck drivers. We use feedback mechanisms and gamification. Our first results led to a sustainable reduction of about 10% of the fuel.

We also analyze how environmental conditions, especially varies aspects of traffic density affect drivers’ inclination towards automation and eventually good driving behavior.

Project management: Prof. Dr. Kirsten Thommes, Paderborn University

Partners: Brandenburg University of Technology + Various industry partners

 

Publications

 

Hoffmann, C./Thommes, K. (2020). Can digital feedback increase employee performance and energy efficiency in firms? Evidence from a field experiment. Journal of Economic Behavior & Organization, 180, 49-65.

Hoffmann, C./Thommes, K.: Combining Egalitarian and Proportional Sharing rules in Team Tournaments to Incentivize Energy-Efficient Behavior in a Principal-Agent Context.  Erscheint 2020 in: Organization and Environment.

Hoffmann, C./Thommes, K.: Using Loss Aversion to Incentivize Energy Efficiency in a Principal Agent Context - Evidence from a Field Experiment. Erscheint 2020 in: Economics Letters.

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